Typography
The visual component of the written word.
A text is a sequence of words. A text stays the same no matter how it’s rendered. Consider the sentence “I like pizza.” I can print that text on a piece of paper, or read it aloud, or save it in a file on my laptop. It’ll be the same text, just rendered different ways—visually, audibly, digitally.
But when “I like pizza” is printed, typography gets involved. All visually displayed text involves typography—whether it’s on paper, a computer screen, or a billboard.
Is typography an art? That’s like asking if photography is an art. Certainly there are photographers and typographers whose ideas and techniques raise their work to the level of art. But at their core, both photography and typography perform a utilitarianism function. The aesthetic component is separate. Being an effective typographer is more about good skills than good taste.
The visual component of the written word.
A text is a sequence of words. A text stays the same no matter how it’s rendered. Consider the sentence “I like pizza.” I can print that text on a piece of paper, or read it aloud, or save it in a file on my laptop. It’ll be the same text, just rendered different ways—visually, audibly, digitally.
But when “I like pizza” is printed, typography gets involved. All visually displayed text involves typography—whether it’s on paper, a computer screen, or a billboard.
Is typography an art? That’s like asking if photography is an art. Certainly there are photographers and typographers whose ideas and techniques raise their work to the level of art. But at their core, both photography and typography perform a utilitarianism function. The aesthetic component is separate. Being an effective typographer is more about good skills than good taste.
Magazine Covers
Assignment # 1: Magazine Cover Analysis
Then in a small paragraph on the side answer the following questions:
|
Assignment # 2
You are to create your own magazine cover. You have complete choice over what kind of magazine you want to create. It can be an issue of a magazine that already exists or you can develop your own magazine publication. It must include the following:
Tutorial Below:
|
Assignment # 3: Reflection Questions
When you are done with your project, and it is in your google portfolio for grading, answer the following questions in the comment section underneath your slide:
|